Get The Million-Dollar Empty Seat™ for Schools

Is your school struggling with reducing chronic absenteeism? Get The Million-Dollar Empty Seat™—a research-informed 30-Day Student Re-Engagement System for Schools.

Begin measuring implementation progress within the first 30 days.


Watch This Short Video To Learn How The System Works

THE MILLION-DOLLAR EMPTY SEAT™

Your School Sees Which Seats Are Empty.
Now, What Happens Next?

The intervention layer closes the gap between cold data and quick action. It turns daily attendance info into fast human contact to support students at risk.

Attendance Data Detect Connect Act Recognize Measure

Why Intervention Falls Short

More Attendance Data Is Not The Answer

Schools have plenty of data. Dashboards are full, spreadsheets updated, and reports done. You know who is absent today. The real problem is not collecting data; it’s taking action.

The Data
Intervention Layer
The Action
T
P
C

Knowing there’s a problem is not enough. The gap between spotting an absent student and staff taking clear, recorded action causes big losses.

Who Does What Next? Did It Actually Happen?

Simple Action Plan

Read it. Plan it. Take action.

Step 1 — Read

The Book

  • See the hidden data gap
  • Learn the intervention steps
  • Understand the ADA recovery model

Step 2 — Plan

Implementation Workbook

  • Set district baselines
  • Map out intervention steps
  • Set seat recovery goals

Step 3 — Execute

30-Day Snapshot

  • Run automated campaigns
  • Watch real-time engagement
  • Recover seats fast

ARCHITECTURE MAP

Inside The 30-Day Re-Engagement Snapshot

This easy 6-step plan helps find students at risk. It also sets up quick human help, so no seat stays empty for long.

Connect

  • Link many channels via API
  • Sync with parent contacts
  • Trigger welcome messages

Intervene

  • Run multi-step outreach
  • Escalate staff tasks
  • Layer intervention tasks

Listen

  • Monitor SMS both ways
  • Understand natural replies
  • Sort priorities in inbox

Recognize

  • Set up positive alerts
  • Send milestone notices
  • Use digital micro-rewards

Detect

  • Spot odd attendance patterns
  • Score risks of absence
  • See early warning signs

Measure

  • Dashboards that update live
  • Clear ADA impact views
  • Track success rates
Teacher Assistant Live Context
What happened? Student missed 3 days in a row. Last contact failed (voicemail full).
What intervention? Started Tier 2 SMS outreach. Sent bilingual check-in text to primary guardian.
Who owns it? Counselor Davis will follow up if no reply by 3:00 PM today.

AI-POWERED TOOLS

AI That
Supports Relationships—Not Replaces Them

Handles admin tasks smoothly, giving educators the info they need to focus on people.

Voice AI Agent

Manages usual absence calls warmly, freeing staff and making parents feel heard.

Conversation AI

Connects with families via SMS in many languages to find hidden reasons for absences.

Teacher Assistant

Shows context fast so educators know what happened and who takes the next step.

Knowledge Base

Gives your AI district policies to keep every automated reply correct and on point.

ATTENDANCE OPPORTUNITY

Every Missed Day Has a Cost—Even Before a Student Becomes Chronically Absent

Chronic absenteeism identifies students who miss 10% or more of their enrolled school days. However, a student who misses 13, 15, or 17 days may still represent lost instructional time, weakened relationships, and reduced attendance value—even without crossing the chronic-absence threshold.

ONE ADDITIONAL DAY OF ATTENDANCE
Approximately $60
Illustrative value when one student attends one additional instructional day.
TEN ADDITIONAL DAYS OF ATTENDANCE
Approximately $600
Small improvements accumulate when they are repeated across students, classrooms, and campuses.
ONE FULL ADA EQUIVALENT
$60 × 180 School Days
Approximately $10,800
The illustrative annual attendance value associated with one student attending all 180 instructional days.

THE CHRONIC-ABSENCE THRESHOLD IS NOT WHERE THE LOSS BEGINS.

Every missed instructional day matters. EIS helps schools identify patterns earlier, activate timely interventions, and measure improvements across all students—not only those who have already reached the chronic-absence threshold.

Instructional Time

Lost hours of learning and building skills.

Relationships

Disconnected from peers and mentors.

Credits and Graduation Progress

Credits, graduation progress, and long-term success can slip when attendance slips.

Future Opportunities

Future college and career options can narrow when attendance patterns go unaddressed.

The Goal Is Not Simply to Recover Dollars. It Is to Recover Students, Instructional Time, Relationships, and Opportunity.

These figures are illustrative estimates, not guaranteed revenue calculations. Actual attendance value, funded ADA, LCFF impact, expenditure per ADA, and timing of financial benefit vary by school, district, grade span, student population, enrollment trends, and California funding rules. A district-specific Attendance Opportunity Analysis is required to estimate potential financial impact.

Phone numbers, calling, email, SMS, AI, and other metered services are billed separately based on actual usage and selected features.

YOUR NUMBERS TELL THE REAL STORY

What Is Unrecovered Attendance
Costing Your School or District?

The chronic-absence rate tells only part of the story. Students who miss 5, 10, 13, 15, or 17 days may not always appear in the chronic-absence count, but every missed day represents lost instructional time and contributes to the gap between enrollment and actual attendance.

The EIS Attendance Opportunity Analysis uses your real enrollment, attendance, ADA, chronic-absence, and financial data to help leaders see the size of the problem - and the potential value of measurable improvement.

No financial result is guaranteed. The analysis is intended to help school and district leaders establish a defensible baseline, examine improvement scenarios, and determine whether a deeper EIS implementation conversation is appropriate.

YOUR ANALYSIS CAN INCLUDE:

  • Enrollment compared with actual ADA
  • Total missed instructional days
  • Students approaching chronic absence
  • Current chronic-absence rate
  • Estimated attendance-related financial exposure
  • Improvement scenarios for 0.1%, 0.5%, and 1%

"You cannot determine the value of an attendance intervention until you calculate the size of the attendance opportunity."

FULL SCHOOL AND DISTRICT IMPLEMENTATION

Turn Attendance Data Into
Coordinated, Measurable Action

The Million-Dollar Empty Seat™ EIS implementation combines attendance analysis, relationship-centered intervention, AI, automation, staff training, and 30-day improvement cycles. This is a complete implementation service - not simply access to software.

Campus Pilot

Starting at $15,000

Launch EIS with a focused group of students, one implementation team, and a measurable 90-day attendance goal.

  • Attendance baseline & opportunity analysis
  • One-campus implementation plan
  • Core 30-day re-engagement workflows
  • AI and automation configuration
  • Staff onboarding and training
  • 30-, 60-, and 90-day progress reviews

MOST POPULAR

Schoolwide Implementation

$25,000–$50,000

Build a coordinated intervention system for an entire school based on enrollment, attendance needs, communication volume, and complexity.

  • Everything in the Campus Pilot
  • Schoolwide intervention workflows
  • Role-based staff assignments
  • Parent & student communication campaigns
  • Leadership dashboard & reporting
  • Continuous improvement coaching

Small or Midsize District

Starting at $75,000

Coordinate attendance intervention across multiple schools while providing district leaders with consistent workflows and accountability.

  • District attendance opportunity analysis
  • Multi-school implementation architecture
  • District-specific messaging & workflows
  • Campus & district leadership dashboards
  • Staff training & implementation support
  • Recurring 30-day improvement cycles

Districtwide Enterprise

Custom Proposal

A customized, phased implementation for large districts requiring expanded communication capacity, integrations, governance, and executive reporting.

  • Phased districtwide deployment
  • Customized data and workflow requirements
  • Multilingual communication architecture
  • Executive-level outcome reporting
  • Implementation governance and coaching
  • Negotiated performance milestones

FINAL PRICING IS BASED ON:
Enrollment, number and type of schools, attendance baseline, intervention scope, communication volume, languages, integrations, staff training, reporting requirements, and ongoing implementation support.

FOUNDING IMPLEMENTATION PARTNER OPPORTUNITY

Qualified schools can apply for a limited founding-partner campus pilot beginning at $15,000. Founding partners receive direct implementation support, progress reviews, and the opportunity to help refine the EIS model.

Qualified district agreements may include a capped performance-based component tied to mutually defined and independently verifiable attendance outcomes.

WHAT FULL IMPLEMENTATION INCLUDES

More Than Software Installation -
A Complete Improvement Process

EIS combines technology implementation with attendance analysis, staff coordination, relationship-centered intervention, training, measurement, and recurring improvement cycles. The exact scope is customized to the school or district.

01

Diagnose the Opportunity

Establish the school or district baseline using enrollment, actual attendance, ADA, chronic-absence, student-group, intervention, and available financial data.

  • Attendance Opportunity Analysis
  • Baseline and gap identification
  • Student-group and attendance-pattern review
  • Initial improvement targets

02

Design the Intervention

Translate attendance policies and existing practices into a coordinated intervention system with clearly defined responsibilities.

  • Intervention workflow mapping
  • Staff roles and ownership
  • Escalation rules
  • Parent and student communication plan

03

Configure the System

Customize and test the EIS technology environment, AI tools, automations, pipelines, forms, messages, and reporting structure.

  • EIS snapshot customization
  • AI and automation configuration
  • Communication sequences
  • Workflow and data testing

04

Prepare the Team

Train administrators, attendance staff, counselors, teachers, and other designated team members to operate the system consistently.

  • Leadership orientation
  • Role-specific staff training
  • Implementation procedures
  • Launch-readiness review

05

Launch the First 30 Days

Activate the initial student re-engagement cycle, monitor execution, resolve implementation barriers, and document early results.

  • Phased system launch
  • Intervention monitoring
  • Staff accountability checks
  • Early barrier identification

06

Measure and Improve

Use 30-, 60-, and 90-day reviews to study results, refine workflows, improve communication, and scale effective practices.

  • Progress dashboards
  • Return on Intervention analysis
  • Improvement Science cycles
  • Leadership review and recommendations

THE TECHNOLOGY MAKES THE WORK POSSIBLE. IMPLEMENTATION MAKES THE TECHNOLOGY MATTER.

Attendance specialists and administrators cannot solve chronic absenteeism alone. EIS creates a coordinated system in which technology reduces repetitive administrative work while educators focus their time on relationships, barriers, interventions, and student success.

Final deliverables, timelines, integrations, training requirements, communication volume, and outcome measures are defined in each school or district's approved scope of work.

EIS SAAS—SNAPSHOT INSTALLED

One System. Three Levels of Technology Support.

Each EIS SaaS package provides a GoHighLevel technology environment with the 30-Day Student Re-Engagement Snapshot installed. Your team operates the system using the included tools, templates, training, and Implementation Lab resources.

Up to 1,000 Students

Campus EIS SaaS

$397 per month

Annual Price: $4,288 per year when paid annually

Activation Fee: $1,500 one-time

First-Year Total (Annual Billing): $5,788

A ready-to-use EIS technology environment for a small school, alternative school, continuation school, or focused attendance pilot.

  • 30-day platform trial

  • Up to 2,000 SMS messages per month

  • Up to 2,000 emails per month

  • Additional usage billed separately

  • Missed-call text-back

  • Reputation management

  • Booking calendar

  • 30-Day Student Re-Engagement Snapshot included

  • 30-Day Student Re-Engagement Snapshot installed

  • Core implementation architecture and workflows

  • Forms, surveys, pipelines, and templates

  • Single-school license

  • Voice AI, Conversation AI, and additional GoHighLevel features

  • EIS Implementation Lab access

  • 31-video training series

MOST POPULAR

Expanded Campus EIS SaaS

$597 per month

Enrollment: 1,001–2,500 Students

Annual Price: $6,448 per year when paid annually

Activation Fee: $2,500 one-time

First-Year Total (Annual Billing): $8,948

An expanded EIS technology environment for a midsize school that needs greater automation, communication capacity, and workflow flexibility.

  • Everything in the Campus Technology Package

  • Expanded SMS and email capacity

  • Communication usage billed separately

  • Advanced automations

  • Website chat widget

  • Custom technology solutions

  • 30-Day Student Re-Engagement Snapshot included

  • Core implementation architecture and workflows

  • Forms, surveys, pipelines, and templates

  • Single-school license

  • Voice AI, Conversation AI, and additional GoHighLevel features

  • EIS Implementation Lab access

  • 30-Day Student Re-Engagement Snapshot installed

  • Expanded intervention workflows

  • Staff assignment and escalation workflows

  • 31-video training series

2,501–5,000 Students

Advanced Campus EIS SaaS

$797 per month

Annual: $8,608 per year when paid annually
Activation: $3,500 one-time
First-Year Total With Annual Billing: $12,108

The complete EIS technology environment for a large school requiring advanced communication, automation, CRM, AI, and attendance-intervention capabilities.

  • Full Educator Innovation Sandbox technology environment

  • Everything in the Expanded Campus Technology Package

  • Content AI

  • Website builder

  • Advanced CRM and pipeline systems

  • Access to applicable new platform features

  • 30-Day Student Re-Engagement Snapshot installed

  • Core implementation architecture and workflows

  • Forms, surveys, pipelines, and templates

  • Single-school license

  • Voice AI, Conversation AI, and additional GoHighLevel features

  • EIS Implementation Lab access

  • 31-video training series

WHAT THE ACTIVATION FEE COVERS

The one-time activation fee covers creation of the school’s SaaS account, installation of the EIS snapshot, basic branding, initial user setup, connection guidance, workflow testing, and platform orientation.

The EIS SaaS packages provide the technology, installed snapshot, training resources, and platform support. They do not include the customized Attendance Opportunity Analysis, district-specific intervention design, comprehensive staff training, leadership coaching, outcome measurement, or recurring 30-day improvement facilitation included in the Full EIS Implementation packages above.

Phone numbers, calling, email, SMS, AI, and other metered services are billed separately based on actual usage and selected features.

Get A Free Snapshot (30-Day Engagement)

Build Your Own Innovation Sandbox

DIY SNAPSHOT + BONUS STACK

Get the EIS Snapshot, Tools, Training, and Bonuses

Enroll in an eligible GoHighLevel plan through Dr. Smith’s approved affiliate link and receive the EIS snapshot, implementation resources, training, and applicable bonuses at no additional charge.

01
Core Re-Engagement Snapshot
$1,497
02
AI-Powered Relationship Assistant
$1,497
03
Automated Truancy Workflows
$997
04
Multi-Channel Communication Suite
$997
05
Principal & Admin Dashboards
$797
06
ADA Value Calculator Engine
$497
07
Parent-Student Sentiment Tracking
$997
08
Implementation & Setup Blueprint
$497
09
12 Months Priority Support
$997
10
Community Best-Practices Vault
$497
11
Staff Training Video Library
$997
Total Value
$10,267

Build the system yourself using the 31-video EIS Implementation Lab—or use the included snapshot to save hours of setup time.

COMPARE GOHIGHLEVEL PLANS+ GET THE EIS BONUSES
*Component values are estimated based on standard agency implementation rates and equivalent software licensing costs.

Affiliate Disclosure: Technology subscription, phone, email, SMS, AI, and other usage charges may vary based on volume and selected features. Final platform costs will be confirmed before activation. If you enroll in GoHighLevel through one of our links, Teach Lead and Inspire may receive an affiliate commission at no additional cost to you.

NEED US TO IMPLEMENT IT FOR YOU?

The packages above are for schools managing the technology and implementation internally. Full campus and district implementation—including attendance analysis, customization, staff training, improvement coaching, outcome measurement, and leadership reporting—is priced separately through the Full EIS Implementation packages above.

Technology subscription, phone, email, SMS, AI, and other usage charges may vary based on volume and selected features. Final platform costs will be confirmed before activation. If you enroll in GoHighLevel through one of our links, Teach Lead and Inspire may receive an affiliate commission at no additional cost to you.

Gold Founding Member Badge

Don’t just install it.
Keep making it better.

Keep Improving with the Implementation Lab

  • New communication templates every month

  • Live weekly Q&A sessions to solve problems

  • Get early access to new snapshot features

Cancel anytime. No long contracts.

WORK PROOF

I'm Building the Full System in Public

Watch as I build the full 31-tool attendance engine from start to finish. You can:

Follow the series

Build it yourself

Get Your 14- Day Free Trial

Buy the finished snapshot

Or Get it free Using My Affiliate Link

No secrets—just clear steps.

WHO IT'S FOR

Built For Educators And Agencies

Schools & Educators

Use the Re-Engagement Engine across your district or campus. It helps principals, counselors, and leaders work together to spot at-risk students and act quickly.

  • Deploy at district and campus levels
  • Coordinate and track across departments
  • Make daily impact on student attendance

GHL Users & Consultants

Grow your services by offering this proven system to your educational clients. Get the full snapshot made for HighLevel. Set up advanced attendance recovery fast and become a key tech partner.

Licensing Note: The standard snapshot covers one school. To use it for several client accounts, you need an agency-level multi-license.

Dr. Jordan B. Smith Jr. Headshot The Million-Dollar Empty Seat Book Cover

MEET THE CREATOR

Created By An Educator

Jordan B. Smith Jr., Ed.D., a retired teacher, retired USMC Major, Veteran of 1st Gulf War knows how hard it is for leaders to focus on people when stuck in data.

The Million-Dollar Empty Seat started not in tech, but in real American public schools. It aims to fix the gap between knowing and acting.

How can AI cut admin work so teachers have more time for students?

WHAT TO KNOW BEFORE YOU START

Common Questions, Answered

Starting new communication tools takes care and thought. Here are the key technical, strategy, and privacy facts to help you decide.

How does this system work with our Student Information System (SIS)?

This system works alongside your SIS. It uses basic contact points to send messages and re-engage students. Your SIS still holds all official records.

Will this replace our current attendance software?

No. Your attendance system tracks absences. Our system handles the follow-up messages to bring students back to school.

How is student data privacy protected?

EIS is designed around data minimization, role-based access, approved user permissions, and district-controlled communication procedures. The district determines what information may be used, who may access it, how long it is retained, and which agreements or approvals are required. The Student Information System remains the authoritative system of record.

Are schools required to use GoHighLevel to implement EIS?

No. The EIS framework is technology-flexible and can be implemented using different approved platforms. However, Dr. Smith’s ready-to-deploy snapshot, AI tools, automations, pipelines, and Implementation Lab demonstrations are currently built in GoHighLevel because it combines the communication, CRM, workflow, and AI capabilities needed for the system. Schools using another platform would require a separately scoped configuration.

What GoHighLevel features does the system use?

We use Workflows for message logic, Pipelines to track students, SMS/Email for contact, and Custom Fields to personalize messages. All are pre-set in the snapshot.

How does EIS support FERPA and California student-data privacy requirements?

EIS is designed to support privacy-conscious implementation, but technology alone does not guarantee compliance. Final compliance depends on the district’s approved configuration, contracts, data-sharing agreements, policies, user access, staff practices, and legal review. Before launch, each school or district should review the proposed data fields, vendor terms, communication workflows, retention practices, and security controls through its established approval process.

How is the Implementation Lab different from regular support?

Regular support fixes technical issues. The Implementation Lab is an ongoing workshop to improve messaging, update workflows, and train your team to get the most from the system.

Who should attend the Implementation Lab sessions?

We suggest a team with a tech admin for backend changes and an attendance or family engagement coordinator for student and parent contacts.

Can we customize the SMS and email templates?

Yes. Templates are proven but can be changed to match your district’s style and voice.

What if our technical needs change during the year?

The system is flexible. You control your GoHighLevel setup and can change fields, pipeline steps, or pause workflows anytime without waiting for outside updates.

Important Privacy Note: EIS follows a data-minimization approach and should use only the information approved as necessary for the authorized attendance-intervention purpose. Schools and districts remain responsible for determining the applicable legal basis, required agreements, parent or guardian notifications, access controls, retention rules, and local approval requirements.

Turning Attendance Data into Action

Pick your path to improve attendance and recover lost students.

Foundation

$19.99 Book

Learn the full plan for getting lost students back with our top-selling guide.

System

$297 Snapshot

Quickly add the AI-driven attendance system to your account. Already have GHL? Use my upgrade link to get it free.

Partnership

Affiliate Program

Join us to help find lost students and earn steady income.